Basic Information
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Company
Guide To Franchising -
Phone
4356408240 -
Email
andrea@guidetofranchising.com -
Mobile phone
4356408240 -
Website
https://guidetofranchising.com/ -
Describe How You Would Like To Be Introduced Via Email
Following up on our conversation, I’d love to connect you with Andrea Dobkin, founder of Guide to Franchising. Andrea guides people through exploring business ownership via franchising, and she’s great at matching candidates to brands that align with goals, lifestyle, and investment comfort level.
She’s a steady, supportive third party in the process so you’re not doing it alone. Straightforward, warm, and very process-driven. Andrea would be a great first call if you’re starting to explore what’s possible. -
What is your "why"? Why do you do what you do?
I help people create more freedom and fulfillment through the right business, not just any business. I love guiding people who are ready for something more, but want a proven path and a thoughtful process. Franchising can be a powerful vehicle when it’s aligned with the person, their goals, and the model. My “why” is to help clients make a confident decision they feel proud of, and to be a steady guide through what can feel like a big leap. -
Qualifying Questions: What are three questions we can ask clients to help pave the way for a referral? List them here.
Have you been thinking about owning a business, or are you feeling ready for a change in your career?
If you could design your ideal work life, what would you want more of, and less of?
Do you see business ownership as replacing income, adding a new income stream, or building a legacy for your family’s future? -
Unique Selling Proposition
I don’t “sell franchises.” I guide people through a structured discovery process to find a business that truly fits. My clients get clarity, curated options, and a practical roadmap, without the overwhelm. I combine business strategy with real-life considerations so the decision makes sense on paper and feels right. -
About me
I’m Andrea. I’m an East Coaster who landed in Utah in 2002, and I’m still genuinely thrilled to call Salt Lake City home. I have two amazing adult daughters, and I’m equal parts practical and intuitive. I love smart strategy, and I trust that alignment matters.
Professionally, I work with candidates across the U.S. who are exploring business ownership through franchising. Personally, I’m building a life with more freedom, more joy, and fewer “shoulds”, a life that feels spacious, brave, and completely mine. -
Profession
Franchise Advisor -
Title
Founder, Guide to Franchising -
Hobbies and interest
Indoor cycling, skiing, wellness, personal growth, travel, meaningful conversations, and supporting people as they step into their next chapter.
Contact Information
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City / Town
Salt Lake City -
State
UT -
Zip
84103 -
Country
United States -
Google Business Review URL
https://nia.bz/3WhJXjF -
LinkedIn Profile
https://www.linkedin.com/in/andrea-dobkin-cfc-01a7935/
Education
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College / University
Salve Regina University -
Graduation Year
1985