About the Speaker
Jessica DeFeo is the founder and creative force behind JMD Creative Consulting, where she serves as a Marketing Strategist and Small Biz CMO. With a passion for helping women entrepreneurs build sustainable, thriving businesses, Jessica brings a refreshing blend of creativity and strategy to every client she supports.
Since 2019, she’s helped countless small business owners escape the cycle of reactive, scattershot marketing and instead develop clear, actionable strategies that drive meaningful growth. Jessica believes marketing should be both fun and effective—a balance of art and science that inspires confidence and results.
Jessica’s Mission
Jessica’s “why” is rooted in empowerment. She’s seen too many early-stage entrepreneurs struggle without a plan—unsure who they’re speaking to or where to invest their efforts. Her mission is to change that. By crafting tailored marketing strategies with clear workflows and actionable steps, she helps business owners get the results they deserve—without the overwhelm or the hefty price tag of a full-time executive hire.
Unique Approach
Jessica fills a gap many small businesses didn’t know existed: the fractional Chief Marketing Officer. Unlike traditional marketing agencies that focus on content production, Jessica steps in to create the overarching strategy that ensures every marketing effort aligns with the bigger picture. She becomes a partner in growth—helping business owners reclaim their time, elevate their brand, and finally see consistent results.
What You’ll Learn
- How to turn disorganized marketing into a streamlined growth engine
- Why strategy must come before content
- How a fractional CMO can transform your small business
- Practical ways to plan for the next six months of marketing success