Dave Peppelman - Crafting Your Unique Selling Proposition In Any Industry - September 24th, 2025

Effective Elevator Pitches: From First Impressions to Follow-Up

  1. The Importance of a Clear, Concise Business Description
    • Why first impressions matter in networking
    • The attention span challenge in modern communication
  2. Elements of an Effective Elevator Pitch 
    • Identifying your core service and unique value proposition
    • Understanding your target audience's pain points
  3. Structuring Your Pitch
    • The problem-solution-benefit framework
    • Using relatable analogies or metaphors
  4. Techniques for Memorability
    • Incorporating a hook or surprising fact
    • Using simple, jargon-free language
  5. Tailoring Your Pitch to Different Audiences
    • Adjusting for homeowners vs. commercial clients
    • Adapting to various networking environments
  6. Practice and Refinement
    • The importance of rehearsal and timing
    • Gathering feedback and iterating your pitch
  7. Follow-Up Strategies
    • How to naturally transition from your pitch to a conversation
    • Effective ways to exchange contact information
  8. Real-World Examples and Exercises
    • Analyzing successful elevator pitches
    • Interactive session for attendees to craft and present their pitches

About Dave Peppelman

I reside in Maple Grove with my lovely wife Lisa and our three beautiful daughters: Ellie, Lilly, and Gabby. Our fourth “child” is our senior dog named Nobu (affectionately known as “Boo Boos”).

I’m originally from the Philadelphia area and moved to Minnesota in 2017. I’m a proud Philly sports fan through and through, but I do try to make room for cheering on the hometown teams whenever I can.

Interesting Fact: My wife and I met at a wedding in Minnesota, where I caught the garter and she caught the bouquet — yes, this truly happened! 😊

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