Basic Information
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Company
Shoreline Brands Co -
Phone
5703358143 -
Email
k.keisling@shorelinebrands.com -
Mobile phone
570-335-8143 -
Website
ShorelineBrands.com -
Describe How You Would Like To Be Introduced Via Email
Kevin Keisling is the founder and owner of Shoreline Brands Co., a company specializing in the manufacturing and retail sale of watersports equipment. As an entrepreneur with hands-on experience building and growing brands in the e-commerce space, Kevin has developed expertise across product development, online retail, operations, marketing, and business growth.
In addition to leading Shoreline Brands Co., Kevin provides consulting and coaching services to business owners looking to strengthen and expand their online retail presence. Drawing from his real-world experience as a business owner and operator, he helps entrepreneurs identify growth opportunities, develop effective e-commerce strategies, and build scalable systems designed for long-term success. -
What is your "why"? Why do you do what you do?
Our “why” has always been rooted in solving real problems for people who love being on the water.
Shoreline Brands started out of necessity. After purchasing our first boat and spending time on the water with our young kids, we quickly realized there were limited solutions to some of the challenges we faced as a family. One of the biggest was providing adequate protection from the sun while still being able to enjoy our time on the boat.
That challenge led to the creation of our flagship product, The Shoreline Shade, which was designed to provide additional sun protection and make days on the water safer and more enjoyable for families like ours.
Since then, our “why” has grown into something bigger. We continue to develop new products and innovate unique solutions that address the real-world needs of boat owners. We do what we do because we understand those challenges firsthand, and we believe that thoughtful, practical products can remove frustrations, solve problems, and ultimately help people spend more time enjoying life on the water. -
Qualifying Questions: What are three questions we can ask clients to help pave the way for a referral? List them here.
Watersports Retail Customer:
What Year Make and Model Boat do you own?
Online/E-Commerce Consulting/Coaching:
Does your business sell through online channels?
What is your monthly marketing budget?
Why is growing your online retail presence important to you right now? -
Unique Selling Proposition
Shoreline Brands Co Retail Products:
Handmade in the USA with a focus on innovative solutions that address real-world needs while maintaining a consumer friendly price point.
Online & E-Commerce Consulting / Coaching
My consulting and coaching services are built on firsthand experience—not strategies learned from a textbook or taught without ever being put into practice.
In just three years, I bootstrapped Shoreline Brands from a concept in our garage into a multi-seven-figure business with a global supply chain and an expanding retail and e-commerce network.
I’ve experienced the challenges that come with building an online business firsthand—from product development and sourcing to marketing, fulfillment, operations, and scaling. That experience allows me to provide practical, actionable guidance based on what has actually worked in the real world.
I don’t just teach entrepreneurs how to build and grow an e-commerce business—I’ve done it myself.
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About me
I moved to the Harrisburg area in 2016 to pursue a career in aerospace engineering, and in 2017, I met my beautiful wife. Today, we live in Linglestown with our two daughters and are proud to call the area home.
I’m an engineer by background, entrepreneur by nature, and someone who has always enjoyed solving problems and finding new opportunities. That mindset eventually led me to start Shoreline Brands, where I’ve been fortunate enough to combine my passion for boating and watersports with my career.
Family is a huge part of my life, and during the summer, you’ll find us spending as much time as possible together on the boat. When I’m not working or on the water, there’s a pretty good chance I’m browsing Facebook Marketplace looking for my next great “deal.”
At the end of the day, I enjoy building things, solving problems, spending time with my family, and never passing up a good opportunity. -
Profession
Engineer -
Title
President / Owner -
Hobbies and interest
Most of our summers are spent on the water, boating and enjoying watersports with family and friends. Building a business in the marine industry has given me the unique opportunity to combine something I’m genuinely passionate about with the work I do every day.
When I’m not working or out on the boat with my family, there’s a good chance you’ll find me browsing Facebook Marketplace in search of my next great “deal.” I’ve always enjoyed the hunt—finding something with hidden value, spotting an opportunity others might overlook, and negotiating a great deal. In many ways, that same entrepreneurial mindset carries over into how I approach business.
Contact Information
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City / Town
Harrisburg -
State
Pennsylvania -
Zip
17112 -
Country
United States
Education
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College / University
Penn State University -
Graduation Year
2016