Describe How You Would Like To Be Introduced Via Email
Kelly Waller is a human resources and operations leader with more than two decades of experience helping organizations strengthen culture, compliance, and workforce strategy. Her background spans disability services, behavioral health, and community-based organizations, where she has guided executive teams through complex regulatory environments—including 245D and 245G licensure, EEOC, ADA, FMLA, workers’ compensation, and CARF accreditation. Through her consultancy, Krae Advisory, LLC, Kelly partners with organizations to turn regulatory and workforce challenges into clear, sustainable practices that elevate performance, retention, and employee experience. Her strengths in strategic planning, risk mitigation, leadership coaching, and culture development make her a trusted advisor to boards and leadership teams committed to ethical, person-centered, high-performing operations.
In addition to her HR and organizational leadership work, Kelly builds strategic relationships with small and mid-sized businesses as a Benefits Advisor with Aflac and Elite Benefits. She helps employers strengthen their benefits strategy through assurance-based supplemental insurance solutions that protect employee income when traditional health insurance isn’t enough. Kelly also supports employers in adopting ICHRAs—alternative major medical arrangements that allow employees to choose their own coverage while keeping employer costs predictable and compliant. Her approach gives small businesses a way to enhance financial wellness, reduce risk, and improve retention without increasing costs or adding administrative complexity.
By combining deep HR expertise with practical benefits advising, Kelly offers small businesses a rare, integrated perspective—helping them build stronger systems, protect their people, and create benefits packages that support both organizational stability and employee well-being.
What is your "why"? Why do you do what you do?
My why is simple: I want people to feel protected when life doesn’t go as planned. After years in HR, I’ve seen how a sudden illness, injury, or crisis can shake a family’s stability and an employer’s confidence. I’m driven to create security in those moments—through better systems, clearer support, and benefits that truly make a difference.
Qualifying Questions: What are three questions we can ask clients to help pave the way for a referral? List them here.
1. Are you a small business without HR or a trusted confidant wishing you had a strategic partner?
2.Do you currently offer any employee benefits beyond traditional health insurance?
3. Are you looking for ways to enhance your benefits package without increasing your budget?
4.. Would you be open to exploring benefit options that improve employee satisfaction without adding administrative burden or cost?
Unique Selling Proposition
I help employers design cost-effective, tax-smart benefit strategies that protect their teams and their bottom line. Through Aflac supplemental insurance and ICHRA-based medical plans, I deliver solutions that offer:
✅ Tax advantages for both employers and employees ✅ Flexible, personalized coverage that employees actually value ✅ Minimal administrative burden with full compliance support
Traditional group health plans can be expensive and rigid. ICHRA allows employers to reimburse employees tax-free for individual health coverage—giving them choice while reducing costs. Aflac’s supplemental benefits provide direct cash payouts when employees face unexpected medical events, helping bridge the gap left by high-deductible plans.
My mission is simple: to help businesses prepare and plan for the unexpected, while offering benefits that are affordable, compliant, and easy to manage.
About me
I am a dynamic, results‑oriented leader with a solid reputation and an unwavering work ethic, bringing more than twenty years of experience in human resources, operations, and organizational strategy. Through my consultancy, Krae Advisory, LLC, I help small and mid‑sized businesses strengthen culture, compliance, and workforce systems—turning complex regulatory requirements into clear, sustainable practices that support strong leadership and a healthier employee experience.
My background spans highly regulated environments, including 245D and 245G licensure, EEOC, ADA, FMLA, workers’ compensation, and CARF accreditation. I focus on building values‑based, emotionally intelligent systems that improve retention, accountability, and organizational integrity.
I’ve recently expanded my work as a Benefits Advisor with Aflac and Elite Benefits, partnering with employers to navigate supplemental insurance and alternative health coverage. I specialize in assurance‑based benefits that protect income when traditional health insurance falls short, and I help organizations implement ICHRAs that offer flexibility, compliance, and predictable cost control.
Across all my work, I’m committed to delivering innovative HR and benefits strategies that elevate performance, empower employees, and build resilient business partnerships. My goal is simple: to help people prepare for life’s unexpected moments through benefits and systems that truly work when life doesn’t go as planned.